Saputra, Rahmat Agung (2019) Strategi kampanye politik caleg muda Partai Golkar dalam pemilihan legislatif DPRD Kabupaten Jombang Tahun 2019. Bachelor (S1) thesis, Wijaya Kusuma Surabaya University.
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Abstract
This study identified how the Political Campaign Strategy of the Golkar Party's Young Candidates in the Legislative Election of Jombang Regency in 2019. By using descriptive qualitative methods and political communication theory was able to explore the phenomenon more deeply. In implementing its political campaign strategy, young Golkar candidates need a series of political communication processes in order to convey the political message that is being carried out. The findings in this study identify that in a political competition, if you want to win it, the Golkar Youth Candidates must implement a political campaign strategy that adapts to the market needs of the prospective voter region. In addition, it is undeniable that the legislative candidates campaign has the practice of money politics and black campaigns that harm young candidates in carrying out campaigns. The conclusion of this study is how the adjustment of the political campaign strategy to the market needs of voters will determine the victory of the Golkar young candidates. Adjustment of the political campaign strategy will also facilitate the political communication process of young candidates with the leadership of the Golkar Party and to potential voters.
Item Type: | Thesis (Bachelor (S1)) |
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Subjects: | J Political Science > J General legislative and executive papers |
Divisions: | Faculty of Social and Political Sciences > Polotical Science Study Program |
Depositing User: | Rahmat Agung Saputra |
Date Deposited: | 09 Aug 2019 06:00 |
Last Modified: | 09 Aug 2019 06:00 |
URI: | http://erepository.uwks.ac.id/id/eprint/4083 |
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