Entrepreneurship Education Program: Analysis of Sorghum Products' Quality Parameters for Penetration of Potential Market

Noerhartati, Endang Entrepreneurship Education Program: Analysis of Sorghum Products' Quality Parameters for Penetration of Potential Market. International Conference on Community Development. (Unpublished)

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Abstract

The research aims to analyze the quality parameters of sorghum products for penetration potential market in entrepreneurship education programs. The method used is quantitative research. The observation covers various aspects of excellence in every aspect of the entrepreneurial education learning model, the quality of sorghum products, and marketing aspects, followed by statistical analysis. The results show that 1) learning model of entrepreneurship education triggered activities/events and developed entrepreneurial competencies; 2) integrated learning models of entrepreneurship education improved efficiency and development of entrepreneurship; 3) the quality of sorghum products was determined by chemical analysis, rheology properties, physical properties, and organoleptic evaluation; and 4) the market penetration strategy of sorghum products were better understood by students through a series of practices, and group discussions and could be well formulated in business planning and entrepreneurship education. Keywords: entrepreneurship education program, sorghum products quality, potential penetration market, education learning models

Item Type:	Other
Subjects:	T Technology > T Technology (General)
Divisions:	Faculty of Engineering > Agro-industrial Technology Study Program
Depositing User:	Sulimin BP3
Date Deposited:	02 Nov 2023 05:45
Last Modified:	02 Nov 2023 05:45
URI:	http://erepository.uwks.ac.id/id/eprint/16479

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