Inayati, Titik (2020) Mobilising Financial Performance of the Indonesian Automotive Industry: The Role of Innovation Dimensions and Environmental Sustainability Orientation. Primrose Hall Publishing Group- United Kingdom. (Unpublished)
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2. Mobilising Financial Performance of the Indonesian Automotive Industry The Role of Innovation Dimensions and Environmental Sustainability Orientation.pdf Download (579kB) |
Abstract
This study is designed to determine the role of innovation dimensions such as marketing innovation, management innovation, product innovation and process innovation on the financial output of the companies, in mediating the role of environmental sustainability. The significant aim of the paper is to analyse the role of these innovation dimensions in an organisation. The paper consists of different sections: introduction, literature, data collection method, analysis and conclusion. Existing studies were analysed to identify the relationships. These studies analysed proved that innovation dimensions such as marketing innovation, product and process innovation have a significant impact on the financial performance of the companies. Furthermore, the data has been collected through a survey questionnaire from executive officers as well as mangers of the automotive industry. At the same time, the researcher has adapted all the measurement items from different authors' research work because the researcher considered them more reliable and authentic. The data has been tested and analysed through SPSS and AMOS software; also the SEM technique was used. The results indicate that process, product and management innovation have a significant positive impact on the financial performance of the companies. While marketing innovation does not have a positive impact on the financial output of the automotive industry. At the shas a significant mediating role. Therefore, the automotive industries should focus on product, process and management innovation strategies. Key words: Financial Performance, Innovation Dimensions, Environmental Sustainability Orientationame time, environmental sustainability
Item Type: | Other |
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Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Faculty of Economic and Business > Management Study Program |
Depositing User: | Sulimin BP3 |
Date Deposited: | 24 Sep 2021 01:50 |
Last Modified: | 24 Sep 2021 01:50 |
URI: | http://erepository.uwks.ac.id/id/eprint/10233 |
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