Pengaruh Promosi, Diskon, Kualitas Pelayanan Terhadap Loyalitas Pelanggan Shopee (Studi Pada Mahasiswa Fakultas Ekonomi Program Studi Manajemen Universitas Wijaya Kusuma Surabaya).

Rosyidah, Siti (2020) Pengaruh Promosi, Diskon, Kualitas Pelayanan Terhadap Loyalitas Pelanggan Shopee (Studi Pada Mahasiswa Fakultas Ekonomi Program Studi Manajemen Universitas Wijaya Kusuma Surabaya). Other thesis, Wijaya Kusuma Surabaya University.

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Abstract

The deepening of this study was carried out at a tertiary institution, namely "Universitas Wijaya Kusuma Surabaya" or better known as UWKS, which is one of the ranks of a private university in Surabaya, precisely on Jl. Dukuh Kupang XXV / 54. In the deepeening study to identification the impact of changes in "Promotions, Discounts, Service Quality on Shopee Customer Loyalty (Studies on Students of the Faculty of Economics, Management Study Program, University of Wijaya Kusuma Surabaya)" Keywords : discount, loyalty, promotion, service, marketplace, customers, shopee.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Keywords : discount, loyalty, promotion, service, marketplace, customers, shopee.
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Faculty of Economic and Business
Depositing User:	siti rosyidah Syafaat
Date Deposited:	14 Sep 2020 05:51
Last Modified:	14 Sep 2020 05:51
URI:	http://erepository.uwks.ac.id/id/eprint/7194

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