The role of reference groups and destination image on visiting intentions for tourists in East Java

Soebandhi, Santirianingrum (2022) The role of reference groups and destination image on visiting intentions for tourists in East Java. Lembaga Penerbit Fakultas Ekonomi Dan Bisnis Universitas Trisakti. (Unpublished)

Text 5. The role of reference groups and destination image on visiting.pdf Download (174kB)

Abstract

By raising new health concerns, the coronavirus disease (COVID-19) pandemic changed attitudes, intentions, and behaviors related to tourism. This study focused on domestic tourists in East Java to analyze their attitudes and intentions to travel (travel intentions) and examine the influence of reference groups. Using purposive sampling, it involved 134 respondents in tourist destinations in Malang, Batu, and Pasuruan. The hypotheses were tested using structural equation model analysis and were found to be valid. Destination image and reference groups affected tourists’ attitudes, which, in turn, mediated their travel intentions. Keywords: destination image; covid-19; reference group; visiting intention; attitude

Item Type:	Other
Subjects:	H Social Sciences > HB Economic Theory
Divisions:	Faculty of Economic and Business > Management Study Program
Depositing User:	Sulimin BP3
Date Deposited:	26 Oct 2022 08:44
Last Modified:	26 Oct 2022 08:44
URI:	http://erepository.uwks.ac.id/id/eprint/13102

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